Learning to use the force of engagement

Engaging your employees may not guarantee survival in turbulent times but there is growing evidence to indicate that organisations which invest in engagement are at the least better equipped to maintain performance. Building an engaged workforce is not an overnight task, as the experience of Standard Chartered bank, one of the Shaping the Future case study organisations, shows. It requires a sustained commitment by a number of players: senior business leaders, line managers, teams, individual employees and HR.
 

Language does not simply reflect what is going on in organisational life: it also influences what people think and what they do

Linda Holbeche, director of the Holbeche Partnership and visiting professor of HRM/OD at Cass Business School