Ann Pickering

O2 has been on a fascinating developmental journey since our demerger from British Telecom in 2001. We are still a relatively young business but we have seen distinct stages in our development from fight for survival, through emerging success and growth, to market leadership and now maturity and transformation for the future. Today we employ around 12,000 people and are part of the Telefónica Group, a business of some 250,000 people worldwide.
 

Language does not simply reflect what is going on in organisational life: it also influences what people think and what they do

Linda Holbeche, director of the Holbeche Partnership and visiting professor of HRM/OD at Cass Business School