How first direct cut carbon emissions – and costs

As the Copenhagen climate change conference rages, we ask what individual businesses can do to reduce their carbon usage. Michaela Wright, head of corporate and social responsibility at first direct bank, describes the business’s five-year journey to engage employees with emissions reduction programmes, and the successes it’s enjoyed.
 

Language does not simply reflect what is going on in organisational life: it also influences what people think and what they do

Linda Holbeche, director of the Holbeche Partnership and visiting professor of HRM/OD at Cass Business School