The professional networking site LinkedIn continues to grow in popularity. But along with the benefits of adding to contact databases comes the risk of sharing such valuable information with business rivals
Juliet Carp
Publication date:
18 January 2010
Business networking site LinkedIn has over 50 million members, including Sir Richard Branson and Lord Sugar. The Daily Telegraph estimates that over 10 per cent of the world’s professionals have already signed up.
Of course, online networking still has the potential for time-wasting and the risk of users damaging the organisation’s reputation. But banning access altogether could be counterproductive for any business that thrives on people information.
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