In the world of politics, the “green” issue seems to be on (solid, not melting) ice at the moment. David Cameron, rather than ensuring he’s seen riding Huskies in the Arctic, or riding his bike through the back streets of Westminster, is rather attacking the government’s green taxes as “stealth taxes”, and demanding reduced rates in fuel tax. It seems that the government is set to do so. But where does this leave the green agenda in the business world?
PM and the CIPD’s HR Goes Green campaign found numerous examples of HR-led projects that not only engaged employees through green CSR initiatives, but also found ways to reduce costs in the process. But as with “stealth taxes”, green initiatives could similarly suffer from negativity as the credit crunch kicks in.
Is the green agenda taking a back seat to more pressing budgetary priorities? Or, conversely, can it be embraced as a cheap way to ensure engagement and morale in tough economic times? It will be interesting to see…