Lessons from the gig economy: seize opportunities in the new working world

Flexibility. Balance. Empathy. These are qualities that employees demand. Find out why gigification matters; why ‘life balance’ is not just for freelancers; and how technology can create personal experiences that motivate and retain your best talent, in Firstup’s new report

People have been redefining what ‘work’ needs to look like for them in a post-pandemic world – and in some instances, that’s led to freelancing. This is why gigification is exploding.

Independent workers are seeking a better work-life balance and they expect the work they do to be both meaningful and flexible. But this sentiment isn’t exclusive to just those in the gig economy. Permanent employees are searching for the same level of meaning and flexibility. They want action, not words.

As businesses seek to adapt, they must ensure that their communication is coherent, actioned and not mere lip service.

  • Does your organisation rely on gig or freelance workers?
  • How do these workers help your organisation thrive?
  • How are you helping your employees adopt more flexible ways of working while retaining traditional employment?

Firstup, a SaaS leader in the digital employee experience, recently surveyed more than 23,000 workers across the UK, US and Europe. The findings highlight that if employers want to attract the best talent, a rethink is required to address employees’ needs, management style, benefits and the all-too-important communications, from onboarding through to exit.

To find out why gigification matters, why ‘life balance’ is not just for the freelancers and how technology can create personal experiences that motivate and retain your best talent, read the report.